“This is a busy and exciting time for us as our products enter new regions and we capitalise on the growing health and CBD trends in our key markets”
it is “particularly enthusiastic” about the launch of Chill-brand CBD smokes in the UK amid a “busy and exciting time” for the company.
The product, which is tobacco and nicotine-free, is entering the UK market for the first time in the second quarter this year.
READ: Zoetic International says CBD products pass Food Standards Agency administrative check
The CBD group has also added new anti-ageing skincare products to its range of cosmetics, which are anticipated to spark high demand.
Zoetic is also continuing the rollout of its Chill brand of tobacco alternative products in the US, which soon will enter new high-growth markets including Florida, Georgia, Virginia, North Carolina, Indiana, California and Missouri.
By July 2021, it is expected that Chill products will be on sale in 3,500 high footfall outlets.
This rollout will continue to ramp up over the course of the next 10 to 12 months and the information gathered during this initial phase will allow Zoetic to guide its strategy.
The firm is also redesigning its websites: the online home of the Chill range of CBD products will be available in multiple languages while the Zoetic-branded CBD cosmetics products website has been overhauled to specifically cater to the luxury sector.
“This is a busy and exciting time for us as our products enter new regions and we capitalise on the growing health and CBD trends in our key markets,” said co-chief executive Trevor Taylor in a release.
“We are particularly enthusiastic about the launch of Chill-brand CBD smokes in the UK, and we are working hard to ensure that their debut in this largely untapped market is a success. The timing for the launch is ideal as we have recently received news that our CBD products passed the Food Standards Agency’s administrative check, which all CBD brands in the UK must now pass before they can be sold.”